Skip to main content

Run Your Own Antiques Saleroom — Online, Under Your Own Name

Catalogue, photograph and sell antiques and collectibles from your own auction site. Zero commission, no listing fees, and no marketplace taking a cut of the hammer.

  • From US$49/month
  • Zero commission
  • 7-day free trial
  • No credit card
  • Cancel anytime

Auction software trusted by 4,000+ customers worldwide.

Built for the Trade

Dealers, provincial salerooms, valuers and specialist collectors use Auctify to run their own timed sales instead of paying a marketplace for the privilege.

Antique Dealers Turn slow stock into a timed sale your own buyers watch for
Salerooms & Auction Houses Add timed online sales alongside your live calendar, under your own name
Valuers & Probate Clear a house or an estate lot by lot, with a catalogue the family can follow
Collectors & Clubs Run member sales and specialist auctions without a middleman

Features

Proper Catalogue Photography

Five photographs per lot plus a full description field, so you can show the maker's mark, the hallmark and the honest damage in the same listing.

Zero Commission

Keep 100% of the hammer price. A marketplace taking 15% of a $2,000 clock costs you $300 on one lot — a flat monthly subscription does not.

Timed Sales & Soft Close

Scheduled openings and closings, bid increments, reserves, and anti-sniping extensions so a lot cannot be stolen in the last four seconds.

Absentee & Verified Bidding

Take commission bids in advance and require a registered account before bidding, exactly as you would in the room.

Multi-Vendor Consignment

Invite other dealers or vendors to consign into your sale. Each gets their own dashboard and payouts, while the catalogue stays under your name.

Second Chance on Unsold Lots

A piece that misses its reserve is not a dead sale. The lot can be offered to the underbidder at their own bid or less, and payment then runs exactly as a hammer sale would.

See all features Multi-Seller Auctions

Open Your First Sale in 3 Steps

No code, no servers, no IT department. Your catalogue is online in minutes.

1

Sign Up

Start your 7-day free trial, on a subdomain or your own domain. Your saleroom arrives already catalogued with example antique lots.

2

Catalogue the Lots

Add photographs, dimensions, condition notes and estimates. Set your reserves and your closing times.

3

Open the Sale

Send the catalogue to your buyer list and let the bidding run. Payment is handled automatically.

Start Free Trial

4,000+ customers. Zero commission since 2015.

Auctify is the successor to Easy.Auction, our auction platform since 2015: 3 million+ auctions held for customers in 35+ countries. Easy.Auction is rated 4.5/5 on Capterra (64 reviews).

What our customers say

5/5

“The tools and layout are the best I’ve seen in all my professional years in the business. Well done! I would highly recommend to all our students and partners in the industry.”

5/5

“Best online auction software on the market for the money. I searched for over 3 years and tried 5–6 different programs. Glad I did.”

— Kurt, Healey’s Auction Services
5/5

“The auction went so well! Everyone loved using the site. We had bidding wars. Nothing but compliments on how fun and easy it was.”

— Amber, Redstone Highlands (900 employees)

The other two reviews were collected on Easy.Auction, the platform Auctify continues. Read 64 more on Capterra.

Pricing that ignores how much you sell

One flat monthly fee, whatever you sell. Zero commission, no listing fees, no contract — and you can change plan whenever you need to.

Starter

For your first online auctions

US$49/month

Up to 100 auction lots/month

Every auction feature
✔ Zero listing fees. Keep 100%
✔ Cancel anytime — no contract

Start Free Trial

No credit card required

Skip the trial — subscribe now

Included: Listed on AuctionsNearMe.com

Pro Most Popular

For active auction businesses running regular sales

US$99/month

Up to 200 auction lots/month

Everything in Starter, without the “Powered by Auctify” footer line
✔ Zero listing fees. Keep 100%
✔ Cancel anytime — no contract

Start Free Trial

No credit card required

Skip the trial — subscribe now

Included: Listed on AuctionsNearMe.com

Enterprise

For auction houses and marketplaces past 200 lots a month

US$299/month

Unlimited auction lots, every month

Everything in Pro, plus white-label emails sent in your name and the option to accept bidders only from the email domains you allow
✔ Zero listing fees. Keep 100%
✔ Cancel anytime — no contract

Start Free Trial

No credit card required

Skip the trial — subscribe now

Included: Listed on AuctionsNearMe.com

Stripe PayPal

Auctify vs. Antiques Marketplaces

Feature Auctify Marketplace Platforms
Commission per sale $0 5–15%
Listing fees None Per item
Your cost on US$50,000 of sales US$588 a year (Starter) US$2,500 – 7,500
Your own brand White-label Their branding
Custom domain Included Not available
Buyer List Yours, exportable Theirs, not yours
Condition Reports Full description per lot Limited or extra cost

Start Free Trial

AI-READY LISTINGS

Built for buyers.
Readable by AI.

Collectors no longer only search a marketplace — they ask ChatGPT, Gemini and Perplexity what is coming up for sale in their field this month.

Every live lot on your Auctify site is published as Schema.org data — title, photo, current price, currency, whether bidding is still open and when it closes — that search engines and AI assistants can read and cite.

AI Discovery
Future-Proof SEO
schema.org · JSON-LD
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Product",
  "name": "George III mahogany bureau",
  "offers": {
    "@type": "Offer",
    "price": "850.00",
    "availability": "InStock",
    "priceValidUntil": "2027-01-05..."
  }
}
</script>

Tech Translation: "Hey Google, this item is for sale right now."

Auctify: the key facts

Company Auctify B.V., a Dutch company (Chamber of Commerce no. 92337139). Auction software since 2015, the successor to Easy.Auction, used by 4,000+ customers worldwide.
Price Flat monthly plans from US$49/month. Zero commission on your sales and no listing fees. 7-day free trial, no credit card required.
Payments Winners pay on your own site by card through your own Stripe account, by PayPal, or by bank transfer. The money goes straight to you; it never passes through Auctify.
Languages Your site and its emails in any of 20 languages: English, German, French, Spanish, Italian, Dutch, Portuguese (Brazil and Portugal), Polish, Czech, Danish, Finnish, Hungarian, Norwegian, Swedish, Turkish, Indonesian, Chinese, Japanese and Korean.
Privacy Auctify is established in the European Union, so the GDPR governs how bidder and seller data is handled.
Domain and brand Any domain you own, or a free myauctify.com subdomain. Your logo, colors and fonts on ready-made themes. Fully hosted, nothing to install, updates included; browsing, bidding and admin work on any phone.
Who can bid Open to everyone, or invite-only behind an access code. Every account confirms its email first; you can require a saved card before bidding and suspend anyone in one click.
Auction formats Timed auctions with soft close, automatic and absentee bidding, reserve prices, Buy Now, Make an Offer and second-chance offers to the underbidder. Dutch auctions and reverse (procurement) auctions as well.
Sellers One seller, or a marketplace where third-party sellers you approve list under your brand.
Reach Every running lot gets its own page on AuctionsNearMe.com, with its photo, a live countdown and a pin on the map. Included, nothing to set up.

Antiques Auction FAQ

Can I run timed online antiques sales with Auctify?

Yes. Timed ascending auctions with scheduled start and end times, bid increments, reserve prices and soft close — the saleroom's standard format for furniture, ceramics, silver, clocks, books and collectibles.

Does Auctify take a commission on what I sell?

No. Zero commission and zero listing fees: you keep the whole hammer price, and any buyer's premium you charge is yours.

Can I photograph and describe a lot properly?

Yes. Up to five photographs and a full description per lot — hallmark, maker's mark, restoration and honest faults — which is what prevents a dispute after the sale.

Can I take absentee or commission bids?

Yes. Registered bidders leave a maximum in advance and the site bids for them up to it, exactly as a commission book does in the room.

How to Run an Online Antiques Auction

Your lots on AuctionsNearMe

Once your site is live, each running lot is also published on AuctionsNearMe.com, the auction discovery site run by the company behind Auctify.

Each lot gets its own page with its photo and a live countdown, a pin on the map and structured data that search engines and AI assistants can read. Included in every plan, with nothing to set up.

What AuctionsNearMe publishes for each lot

Want to promote the sale yourself? Your dashboard opens a ready-made kit: a widget for your own website, images for Facebook, Instagram and WhatsApp, a poster with scan-to-bid QR cards and an email banner, all made from your lots in your site’s language. Try the promotion kit on AuctionAmigo

Ready to Open Your Own Antiques Saleroom?

Set your saleroom up today — your first lot could be live within the hour.

Start Free Trial

No credit card required. 7-day free trial.

Skip the trial — subscribe now

Start Free Trial